Link building , do you have to do it or not? Yes, but not in any way.

In fact, launching a link building campaign without following a defined strategy or system is at best a waste of time , and at worst it will be worth a Google penalty.

Have you already included guest blogging in your content marketing strategies?  Although many times we can overlook them, publishing articles as guest authors is a great way to improve your SEO and expand your sphere of influence. If you want to know everything it can contribute to your brand, keep reading!

The  link building  is a link strategy that can be really beneficial for your business.

This  SEO technique  consists of creating links to a website to improve positioning and, obviously, to be in the first places of the search.

What is RSS. 

What is RSS? RSS is a simple data format that is used to broadcast content to subscribers of a website. The format allows content to be distributed without the need for a browser, using software designed to read these RSS (aggregator) content. What is an rss font? What is an rss reader?

Authority is an SEO concept that measures the popularity of a website, based on specific metrics that Google considers important to improve the positioning of your page. There are different types and ways to measure that Authority.

It is irrefutable that businesses need SEO as the main marketing strategy for Google and other search engines.

Cloaking is an  SEO technique  that in its day became very popular among webmasters, as it offered very good results. But nowadays it is not only less and less effective, but it is severely penalized by Google. We tell you what cloaking consists of and why it is not advisable to use it on your websites.

In the world of search engine optimization, we refer to Black Hat SEO  as the techniques and tactics that focus on obtaining a better ranking in an unethical way (since websites do not normally add value to the user) fooling search engines and exploiting the weaknesses of their algorithm.

There is a lot of talk on the internet about long-tail keywords and their importance for good SEO practices. But, unless you know how to use long-tail keywords properly and how to find them, they won’t be of much use to you.

It happens that, sometimes, some client that another throws us the million dollar question: “And this SEO, how long does it take to take effect?”  And of course, well … how do we respond to this exactly?